The Drop-In Center

CONCEPT

• The Drop – In Center video was created for St. Vincent de Paul’s Biannual fundraising push. Instead of highlighting the crisis of homelessness in San Francisco, we searched for the threshold of transformation, the point in someone’s life where they awaken to the possibility of a different way of life, and then profiled that journey as a way to inspire action, and to bear witness to what the generous donations of so many is yielding in the lives of those they support.